Heineken Ad Campaign

In advertising design class we were able to reverse engineer an ad campaign with a storyboard & a series of advertisements. My ads were based off a TV commercial made by Weiden + Kennedy.

Remember this commercial?

I also did a radio spot for the project and I'll be adding the that and pics of the storyboard soon.


Update: Here's the radio spot http://vimeo.com/7941730 Pass: ART 450

Health Reform Billboard Campaign

I'm currently taking an Advertising Design class and this was the first project. The objective was to pick a health issue that affects a certain demographic and translate that topic into a billboard campaign series. I selected Health Reform, as you can see. The demographic was 19-29 year old African Americans who make up a large majority of uninsured Americans.